Amazon FNSKU label size

Seller Central prints FNSKU barcode labels on eleven sheet layouts. In the US the one almost everyone uses is 30 labels per page at 1 × 2⅝ in, the Avery 5160 size.

CZCrane ZhouVerified November 10, 2026 4 min read

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The label sizes Seller Central supports

Amazon's Getting Started with FBA guide lists the templates you can choose when you print item labels, and adds one instruction: print the labels without scaling.

Labels per pageLabel sizeIn inchesPaper
3025.4 × 66.7 mm1 × 2⅝ inUS Letter (8½ × 11 in)
2163.5 × 38.1 mm2.5 × 1.5 inA4
2463.5 × 33.9 mm2.5 × 1.33 inA4
2463.5 × 38.1 mm2.5 × 1.5 inA4
2464.6 × 33.8 mm2.54 × 1.33 inA4
2466.0 × 33.9 mm2.6 × 1.33 inA4
2470.0 × 36.0 mm2.76 × 1.42 inA4
2470.0 × 37.0 mm2.76 × 1.46 inA4
2763.5 × 29.6 mm2.5 × 1.17 inA4
4052.5 × 29.7 mm2.07 × 1.17 inA4
4448.5 × 25.4 mm1.91 × 1 inA4

The US size: 1 × 2⅝ in, 30 per sheet

The only US Letter template is 30 labels per page. Its geometry is the same as Avery 5160 (laser) and Avery 8160 (inkjet): three columns of ten labels, each 2.625 in wide and 1 in tall, with a 0.5 in top margin, 0.1875 in side margins and 0.125 in between columns.

On that label our generator draws the Code 128 bars 47.8 mm wide with a 0.33 mm narrow bar, which leaves 9.4 mm of blank label on each side of the bars.

Thermal roll sizes

Seller Central has no roll template, so a thermal label is something you produce yourself from the FNSKU. The common roll is 2 × 1 in (50.8 × 25.4 mm), one label per page, for Zebra, Rollo and similar 203 dpi printers.

A 10-character FNSKU still fits. On a 2 × 1 in label our generator narrows the bar to 0.25 mm, exactly two printer dots at 203 dpi, so the bars are 36.3 mm wide with 7.2 mm clear on each side.

LabelBarsNarrow barClear space each side
1 × 2⅝ in sheet label47.8 mm0.33 mm9.4 mm
2 × 1 in thermal label36.3 mm0.25 mm (2 dots at 203 dpi)7.2 mm

What has to fit on the label

Amazon names three label elements besides the barcode itself: the FNSKU, the name of the product, and its condition. Its list of common receiving errors includes a label missing the barcode, the FNSKU or the title, so do not drop one of them to save space on a small label.

Where the label goes on the product

Amazon's placement rule is about the old barcode, not about a position on the box: when affixing a label, cover the entire original manufacturer's barcode (UPC, EAN or ISBN) with it. A barcode left partly showing can cause receiving errors.

  • Each unit needs its own label, matched to that unit.
  • If the product is bagged or wrapped for prep, the barcode must be scannable without opening it, or the label goes on the outside of the prep.
  • Use white label stock with removable adhesive, so the customer can peel it off.

Printer settings that keep the size true

Amazon's printer recommendations are short:

  • Use a direct thermal or laser printer. Amazon advises against inkjets because the ink smears and fades.
  • Print at 300 DPI or greater on a laser printer.
  • Print without scaling: choose Actual size or 100%, never Fit to page.
  • Scan a printed label now and then with a tethered scanner.

Amazon FNSKU Label Generator

Single PNG or SVG free. Full sheets: 3 free on sign-up.

Print FNSKU labels

Questions

On US Letter paper it is 1 × 2⅝ in (25.4 × 66.7 mm), 30 labels per sheet. Seller Central also supports ten A4 layouts from 21 to 44 labels per page.